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Who exactly are your targeted visitors?

It's a well-known fact that internet users are not patient when they're downloading web site content. You must keep that in mind while building your web site. If your targeted visitors are only broadband users with high download speeds, you can relax. If, however, you are not targeting only broadband users, you should use caution (and precise calculations) when putting any heavyweight images, flash files, and scripts on your web. Having an online business requires providing a top-speed web site. The design and functionality, just like the ones that Attention Interactive Los Angeles Web Design And Development Agency can create for you, will pay off for you at a much better rate of return when combined with speed of downloading. No web site is useful if it takes a lot of time to load. To ensure that you keep your visitors and make them come again, give them a web site with fast downloading capabilities.

Some crucial steps to speed up the downloading of your web site are these:
  • Be sure to perform an optimization of your HTML code, scripts and database queries if you are going to have a web site with a database. These optimizations are a vital part of web site performance and speed.
  • Images: Beware of their files sizes. If they are too large, they can be a level one problem causing the slow download of your web site content. Reduce them as much as you can. Along with images come scripts, flash files and java applets. Check every script, image, flash file and java applet to see if there is any one of them with too huge a file size (or if it perhaps is not needed at all). Remove any of these items that might be causing you problems and/or not serving any purpose.
  • Make sure your web site is tested on computers that are both older and on those that are state-of-the-art. Visitors with older computers and slower internet connection speeds should not have any problems loading your web site. Test on as many computers as you can – and on as many different internet connection speeds as you can – until the results are satisfying.
  • Split your web site's content into static and dynamic parts. To dynamic parts, add static ones as server side includes (SSI), which will allow you and your visitors to load these parts much faster, since after their first download, they are kept in the web site's server cache.
  • Do not forget about other important parts of your web site performance while optimizing it for better speed. A web site needs to be well designed and organized for your visitors to be able to reach desired information quickly. That requires a great navigation system. It's also a good idea to add a sitemap to your web site. A sitemap is a terrific tool which allows your web site visitors to get an overview of all the pages and features that exist, and at the same time allows them to quickly find the content they're searching for.
There are numerous web site speed tests available on the internet. Choose one of them that you consider to be the most reliable and run the test. The test results will help you analyze your web site speed and locate the areas that are slowing down the loading of your web site. Should you need help with analyzing these tests, come to the Attention Interactive Web Design And Development Agency and we will help you.

While looking for factors that determine your web site speed, remember to stay focused on images, flash files, script files and java applets that often tend to be really huge. Script files can include: Java Script, VB Script and CSS style sheets. There are options available on the internet that allow you to compress the file sizes of your script files. All of these compressing options makes script files barely readable or not readable at all. But on the other hand, they significantly reduce file size. A good idea is to keep two versions of your script files:
  • One for editing.
  • One for using online.
The benefits of this kind of splitting are quite remarkable. You get much faster loading, with the ability to edit script files and afterwards compress them again, and put the updated versions online. You would be surprised how much file size these methods for compression can save.

Still unsure of what to do or how to interpret the test results you got? Feel free to bring any questions you might have to the Attention Interactive Los Angeles Web Design And Development Agency. Give us a call and we will help you through the steps or, better yet, we will take those steps for you.

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